Tag Archives: advertising leads

Lead Generation Tips – Know Thy Opposition!

Advertising is just one of those industries where lead generation campaigns have stronger ties with the voices of consumers. Unfortunately, that voice has mostly been negative as critics of advertising continue to come up with every excuse to consider the industry irrelevant, or worse, the whole concept of marketing. However, should your lead generation strategy be all about fighting this back or is there more to who is ‘against you’?


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Sales Leads From Self-Respect Or Self-Promotion?

When getting sales leads for advertising, the dichotomy of self-respect and self-promotion can be an obstacle. Some businesses see running ads as the ultimate sign of selling out. Others see that self-promotion is necessary to generate exposure (and even acquire sales leads of their own).


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Outsourced Sales Leads Must Come From Cultured Companies

Your sales leads are more or less the profiles of your potential customers. But in industries like advertising, expect the impact of factors asides from those defined by the BANT abbreviation. The best example would be how the culture of one business impacts the more specific needs outlined in your sales leads.


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Telemarketing Means More for Lead Generation in Canada

b2b lead generationBad news is that no matter which path of telemarketing you take you will run into a lot of rude people.  But here’s the good news,  you can go about this type of marketing with services from telemarketing companies.  With good data and the right people on the phone, marketing through the telephone can get you in front of industry decision makers.

 You can talk directly with prospects and the more you call the better  you get at it.  The better you get then you will hear more ‘yes’ than ‘no’.    Continue reading

The Best Way to Acquire Advertising Leads

lead generation advertising through telemarketing call center servicesThe best way to get the word across about a business’ products and services is to promote it through an advertising campaign. As such, the need for an advertising company is always being sought out. Many of today’#s business owners know that when they want to compete at something, it is best to hire the services of skilled professionals to succeed with flying colors. This understanding applies to any organization that wants to get the aid of an advertising company.


For these advertising businesses, the search for interested firms is just as important as closing deals with them. For them to gather the highest quality advertising leads, it is best to outsource their campaign to a firm that breeds experts in gathering said leads. These experts are most likely to reside in a telemarketing company as they are seen as the best option when it comes to b2b advertising lead generation.


One of the main reasons as to why these telemarketers are the best in the biz when it comes to gathering advertising leads is because they are trained in the skills of catching the attention of suitable prospects for their clientele. Once an advertising company outsources their lead generation campaign to these specialists, their chance of gaining an increased client count from the opposition is not far off.

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