Tag Archives: appointment setters

How Fiction Simulates Your Appointment Setting Process

You know you should never see your appointment setting process as a dull, boring, and unmarketable chain of events. In fact, don’t you think it’s bad enough that you feel the same way about your B2B products?

 

Because, believe it or not, fiction has already found plenty ways to simulate your day-to-day existence. The only difference is that fiction just embellishes it with a new perspective that you don’t think is applicable to your B2B marketing and sales process.

 

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Should Appointment Setters Care About Prospect Skillset?

Budget, Authority, Need, and Timeframe.

 

For those new to B2B marketing and sales, this is a good place to start defining leads before setting appointments. However, the reality is that there could always be more complex factors at work behind a prospects decision.

 

Skills should be of particular importance to appointment setters right about now. Much is discussed on the topic of managerial skills versus other core assets that could be of concern to yourself and to your prospect company.

 

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Appointment Setting Tips – Exceptions to Your Schedule

One of the perks of following good appointment setting practices is not just just getting you to meet with the right clients. It keeps you from meeting the bad ones that might just waste your time.

 

However, is it good to make some exceptions? Maybe a prospect has a sudden emergency. Their car breaks down on the way to the meeting place. A black out renders them incapable of having an online conference. These things can happen anytime so it’s good to have a few rules of thumb when making exceptions.

 

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How to Outsource Appointment Setters for the Long Term

Outsourcing isn’t just about buyer and seller. The best kind involves a relationship between the two. And while switching vendors can be just as easy as switching to a new brand of soap, it can get tiring after a while. Sometimes it’s just better to stick with one and focus on higher priorities.

 

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