Tag Archives: b2b leads

Telemarketing Tips – How to Avoid Calling the Dead

Now, now, you can relax. You’re not about to read a telemarketing horror story about some hapless agent calling the other side. Dead numbers are simply numbers that are no longer available or do not belong to the prospect you were hoping to engage.

 

Then again, they can be quite scary in their own right.

 

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Do Not Call – One Law, So Many Rules?

Whether you work in the telemarketing industry or just use it for your own business, DNC lists can feel like Kryptonite. That’s not surprising given how first-timers don’t even take off any more because they don’t want to violate that one, single law.

 

So just what is it about this one law that trips them up? Is it because they presume it comes with so many rules?

 

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Qualified IT Leads – Needing Both Budget And Payment

Knowing the budget of a prospect while qualifying your leads for IT products is a given. However, there is more to it than just knowing that a prospect can afford working with you. You should also consider how that budget is the result of how they intend to pay for your services. Neglecting otherwise could mean your leads would result in deals not worth making (at least not right away).

 

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Before Appointment Setting, Understand Impact Of Demos

Before you start your appointment setting campaign, there is a good chance that you have already demonstrated a few of the capacities of your IT business. This is naturally a smart move. Prospects are more likely to trust you and go further into the appointment setting process because they have seen you walk your talk. On the other hand, demos can have other impacts that may need to be controlled or even negated.

 

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Telemarketing Insightful What-Ifs

When people hear telemarketing and insurance, they usually start expecting a bad pitch that bombards with bad what-if scenarios. How can you turn that around for your own auto insurance company? The answer is simple: your telemarketing tactics should only propose what-ifs that actually have a point.

 

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