Tag Archives: b2b telemarketers

Outsourced Telemarketing Has its Own Long-Distance Awkwardness

There’s no denying the negativity of a long-distance relationship. What’s strange is that it’s not just romantic relationships that can experience these awkward drawbacks. Dealing with outsourced services can carry the same sentiment (even without the Valentine sentimentality).

 

In particular, outsourced telemarketing is one of those services that can be really thorny…

 

or easy enough to deal with.

 

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Telemarketing Tips – What It Should Do While You’re On Vacation

Summer’s just weeks away and floating with it is the promising idea of a tropical vacation. Sadly, kids and teens have it pretty easy when it comes to the planning. You on the other hand can’t seem to catch a break. How do you get back to work once the heat and sun are over and done? Did you miss any appointments? Did Mr. H from HCorp call back? What about that email from John Doe Industries? Who followed it up?

 

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Using Telemarketing to Tap Lurkers

A common challenge among social media marketers is the 90-9-1 rule. 90% of your followers are lurkers with only 9% engaging and the 1% actively creating content of their own.

 

B2B responses to this challenge are many, including better targeting, more engagement, as well as the occasional direct telemarketing campaign. What good are lurkers when you can’t get them out of their hiding place right?

 

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B2B Telemarketing Tips – A New Niche Is Like A Blank Map

Comparisons between niche markets and the Age of Exploration are quite common. A new territory has been seemingly discovered and all the great powers are determined to seize it.

 

But whereas the colonists had blank maps, B2B telemarketers have blank lists and blank industries. Did the blank maps stop the colonists though? No and neither should an utter lack of contact data keep you from exploring your own unknown territory.

 

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