Tag Archives: B2B telemarketing

Telemarketing Tips – Let Different Channels Market Each Other

As Game of Thrones is kicking off its fourth season, it won’t be long before comparisons between the book and the drama adaptation start stirring the fan forums.

 

It’s kind of freaky actually when you realize that an adaptation can be just like a form of cross-channel communication. You have the same message (in this case, one epic fantasy tale) but different means of getting it across.

 

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Telemarketing Tips – Recalling the Reasons for all the Rules

It should be every telemarketer’s goal to clean up all areas of their work (with now being a good time since it’s spring cleaning season).

 

Whether it’s just keeping their office clean to cleaning up bad contacts in their database, there are reasons why everything has to be kept neat and tidy.

 

Do you remember all of them though?

 

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Lead Generation VS Leprechaun Lackeys

According to some legends, leprechauns grant wishes but not without any strings attached. One tale tells of a man who managed to get the secret of one leprechaun’s treasure only to find himself thwarted once he went to claim it.

 

You know this can sound a lot like some experiences with gatekeepers. Just when you think you managed to bypass them, suddenly you find yourself redirected to either the wrong person or worse, to the void of the voice mail.

 

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The Two Sides of Telemarketing (and Why They Matter)

One of the most popular icons associated with St. Patrick’s Day is the legendary leprechaun. But like many creatures of folklore, people have interpreted them in two ways. One is the typical old fairy dressed in green and the other is the same only he’s uglier and just downright evil.

 

Surprisingly, it’s not much different with a lot business industries and telemarketing is one of them.

 

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