Tag Archives: business lead generation

Telemarketing Tips – How to Not Fade into History

World Cup fever is fading but can the same be said of its many highlighted events? From Tim Howard memes to grieving Brazilians, can everyone truly say FIFA is just going to fade back into another distant memory? Kirk Olson of Horizon thinks otherwise.

 

His views however only bring up a much bigger topic. How is it that despite the fever going down, big events still leave impressions that really last? Better still, how can your own telemarketing campaign leave just as strong an impression?

 

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Getting Sales Leads Out Of Tossed Training Wheels

Sales leads for advertising firms are more than just opportunities to exercise your skills. They are opportunities for your clients to make the most of your results. After all, there is only so much that commercials and web banners can accomplish on their own. Other areas of your prospect business should cooperate as well (and as a side note, it is why alignment should be established prior to qualifying sales leads).

 

This requires you to be more of a trainer even while you are still qualifying your sales leads. But as with bikes, most (if not all prospects) would soon have to do without your training wheels. This will be very important to keep in mind if you try to make a repeat client out of them.

 

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Telemarketing When Your Product Is More Advanced

Just because telemarketing seems old does not mean it is not incapable of promoting things that are far more ‘advanced.’ If such were the case, software companies would have lesser need to put a phone number for customer service. Despite so many technological advancements, there are many elements to a telemarketing call that remain to be carried into today’s B2B marketing.

 

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Are Sales Leads Turned Off By Makeshift Marketing?

Sales leads do not have to cost you so much if you know a makeshift approach to acquiring them. Besides, such an approach is not uncommon in the commercial cleaning industry where workers sometimes have to put something together to get one last job done. Still, the very fact that something is makeshift means it is not the best quality. Do you still want to attract sales leads that way?

Sales Leads, Generate Sales Leads, Lead Generation

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Telemarketing Tips – Move On To the Next In Line

You better believe it when telemarketing experts tell you that time will always be on short supply for you. No matter how much you hope you can wait out for the next prospect, there are times when your telemarketing agents need to move on. If your merchant firm is like a plane, you have to learn when to leave late ‘passengers’ behind (assuming if there are even any) and move your telemarketing efforts elsewhere.

 

Telemarketing, Inbound Telemarketing, Lead Generation

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