Tag Archives: cold-calling

B2B Telemarketing Tips – Keep Your Tongue from Tripping

Don’t think the romance of February is something you can’t relate to as a telemarketer. Take the idea of finally confessing to a crush or at least striking a conversation with them. You know that gripping paralysis that trips up your tongue? What about those awkward pauses? And finally, there’s the ever present threat of hearing N and O.

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Telemarketing Tips – How to Avoid Calling the Dead

Now, now, you can relax. You’re not about to read a telemarketing horror story about some hapless agent calling the other side. Dead numbers are simply numbers that are no longer available or do not belong to the prospect you were hoping to engage.

 

Then again, they can be quite scary in their own right.

 

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Telemarketers – Dealing with What They Get

As more people favor digital marketing channels, it’s not surprising that many B2B organizations are increasingly hesitant to use older methods like cold calling.

 

The practice itself is in need of serious refinement. There’s no arguing that nobody likes unwarranted calls. That’s why those who continue to use telemarketing have found ways to use other channels (like social media, email, live events etc) in order to generate permission.

 

But setting that aside, that still doesn’t get rid of the stereotypes and running gags surrounding the telemarketing industry. How do telemarketers handle hearing these things every day?

 

4 Expert Tips on Having Great Phone Conversations with Financial Leads

Prospecting in the financial services industry can be a lot like dating. When prospects play ‘hard-to-get’, your only chance at taking the relationship any further is to keep on communicating. And what better way to do this than through well-placed phone conversations? Today’s post is all about ideas on having phone-based interactions that move prospects along their buying journey.

 

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Cold Calls vs. Emails: A 5-Step Litmus Test to Decide Where to Start (Part 2 of 2)

If you gave much thought to last post’s questions, then congratulations! You are officially halfway to picking either email or phone calls as the best way to start in your campaigns.

 

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