Tag Archives: generate sales leads

Bad Sales Leads are Like Mutagen

Many fans of Godzilla see him as the Japanese metaphor for nuclear weaponry. Others say he’s an environmental warning for the industries of science and technology. But whatever’s keeping the Big G going, it should also serve as a warning for marketers who neglect bad sales leads as if they were no more dangerous than radioactive waste.

 

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Are Your Drowning In Your Sales Leads?

It’s easy to think that getting a flood of sales leads is living the dream. It’s also easy to see how that dream turns into a nightmare. Think of a sudden stream of gold pouring all around you but you then realize you might just drown beneath it.

 

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Appointment Setting Can Succeed With Supplements

Appointment setting is still a marketing and sales process so researching your target market is obviously a given. Once you do though, ever thought of also looking back at your own industry and seeing how your target market actually makes it grow? This commonly happens when your appointment setting strategy seeks to promote a supplement to an already existing product even though you are targeting the same market.

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Lead Generation Tips – Be Wary Of Extreme Prophecies

One of the most common yet often dreaded adversary to any company’s lead generation campaign are negative market predictions. While some might scoff them, others buy them to the point that it is almost prophetic. Sometimes you feel tempted to boost your IT company’s own lead generation campaign because you think being in the tech industry somehow has the future in your favor.

 

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