Tag Archives: insurance leads

Telemarketing Tips – Brushing off Guilt by Association

The term guilt by association really goes well with B2B telemarketing. Why? Because no matter how different lead generation is from regular consumer marketing, people still think you’re guilty all because you’re using a phone to ‘advertise’ something.

 

Then again, is telemarketing the only industry where businesses are tripped with this kind of guilt? What about insurance companies? Scandal and fraud make them popular media stereotypes. Janitorial services? Yeah, good luck cleaning up associations with blue-collar labor and illegal immigrants.

 

It’s sad. It’s reality.

 

You might as well do something about it eh?

 

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Telemarketing New Financial Services – Ask For A Chance

Telemarketing is one of the few choices left for small, young financial businesses and professionals who have yet to make their way into the business world. But no matter how young, you can start maturing your practice by anticipating the challenge that every new business face: lack of experience. Fortunately, it can be through cost-effective methods such as telemarketing and email that you can ask people to give you a chance.

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