Tag Archives: IT leads

Telemarketing Tips – Neutral Voice Neutralizes

If accents and telemarketing were chemicals, mixing them would be like mixing nitro or TNT. And in the IT industry, things are bad enough without miscommunication complicates client problems. People never run out of jabs when it comes to telemarketers that have accents and for good reason. Aside from the fact that the best telemarketers try not to have one, neutralizing your tone and voice also has the same effect in case your prospect has an accent too!

 

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Unplug IT Lead Generation?

For at least some IT companies, online lead generation seems to be the default method of getting in touch with prospects, sharing expertise, and even closing deals. However, have you ever thought applying the need to unplug to your lead generation campaign? Before you assume that sounds counter-productive, this is not about going full Amish with marketing (much less with an IT company).

 

Lead Generation, Sales Lead Generation, Sales Leads

 

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Lead Generation Tips – Be Wary Of Extreme Prophecies

One of the most common yet often dreaded adversary to any company’s lead generation campaign are negative market predictions. While some might scoff them, others buy them to the point that it is almost prophetic. Sometimes you feel tempted to boost your IT company’s own lead generation campaign because you think being in the tech industry somehow has the future in your favor.

 

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Lead Generation – When To Say ‘Out Of Your Jurisdiction’

Lead Generation, IT Lead Generation, Sales Leads

If your lead generation campaign uses inbound methods, you may have had to use this classic (yet dangerously bureaucratic) line: “Sorry, this is out of my jurisdiction.” The reason for why this can be dangerous of course is that may result in a lead generation process that churns out excuses and not leads for your IT company.

 

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Outsourced Telemarketing Tips – Some Attention Required

So you decide to outsource telemarketing because you feel that there is just no way your attention can be divided any further. There are many circumstances where that is understandable. However, even an outsourced telemarketing firm still needs a minimal amount of attention in order to benefit. In the same sense, even your own customers have some responsibility over successful software implementation.

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