Tag Archives: lead generation

How To Engage Lead Nurturing Properly in you Campaign

Not all of the leads you receive will be ready to buy right away. Some will take a few weeks, a few months or even longer before they will be serious about making a purchase. That’s why you need a lead nurturing program. A lead nurturing program will keep your name in front of these leads and, over time, will help to build trust and credibility with your prospects. Continue reading

The Benefits of Customer Satisfaction Survey through Telemarketing

Customer Satisfaction surveys through telemarketing are often overlooked as a core marketing activity, particularly in tough economic conditions where marketing spend is often reduced and what budget there is has to be focused on generating new business opportunities that can be clearly measured and monitored to show a positive Return on Investment. This means, more business leads and happy clients.

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Selecting Third Party Telemarketing Services

6 Guidelines in Selecting Third Party Telemarketing Services

Getting your telemarketing campaign to an overseas company can be a great way to save money. However, there are several things to consider before choosing an international telemarketing firm. Before you start your quest for cutting costs and lowering overhead, read these six Continue reading

Stand Where Interested Prospects Can See You

Appointment setting campaigns (especially inbound ones) tend to start by just standing around for a bit before engaging prospects. But suppose that your appointment setting campaign was actual people on the street with signs promoting your business. Which part of the street do they stand? Obviously, wherever they can be seen! Unfortunately, this concept is lost in most appointment setting strategies when it comes to where customers really look.
Your Appointment Setting Campaign Must Be In All Streets (Virtual Ones Included)

Take mobile for example. Now if your business was something like, say, an energy procurement firm you would wonder why it would matter. You presume that the streets for your sales prospecting campaign are those set close to those mulling over their energy bills, not browsing their phones or iPad.

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B2B Sales Lead: Newcomers doesn’t always inherit what they hope for

Inheritance is something that we shouldn’t take highly off. Some of us, don’t really get anything out of it. Only few individuals who have the right stable life can get this so-called “Inheritance” And be mindful that even though you’ve worked hard and landed the spot of being blessed with good fortune, it doesn’t always plan out. Especially if you’re in marketing industry for that matter.

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