Tag Archives: qualified sales leads

Sales Leads Are Obstructed by Political Paranoia

It’s said that empowering your prospect can win you rapport and generate more sales leads. But what’s the opposite of that? Can anything depower your customer’s buying decision and render your marketing attempts useless?

 

Paranoia and fear would certainly fit the bill. And in the work place, politics tend to be a major producer of both.

 

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Telemarketing Tips – The Line Between Person and Position

A common yet effective piece of telemarketing advice is to always remember that you’re talking to a person. Regardless if they’re a gatekeeper you’re trying to bypass or the decision maker you’re trying to get an appointment with.

 

Still, sometimes the reality is that the position of the person remains to be the focus of your tactics and even the conversation. Why does this happen? What causes this to remain a necessity and how does it keep you from really getting the most out of your telemarketing campaign?

 

On Sales Leads, Sales Experience, and Sketchy Statistics

Unless you’re Amish (or at least something close), you’ve encountered at least one statistic that served to contradict personal experience. Whether the topic’s political, economical, or old-fashioned business, it seems like the internet’s hotwired to find a statistic that will prove you wrong.

 

But perhaps what’s more startling is when these battle of numbers make their way into your sales appointments and shake up the process of generating sales leads.

 

Not helping Mr. Twain.

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Sales Leads, BendGate, and Desperate Competition

During the War of Currents, Thomas Edison spent more than a pretty penny churning out propaganda against advocates of alternating currents. It didn’t matter if he had to publicly electrocute live animals or develop the electric chair.

You’d think in this day and age that sort of desperation would’ve been just a little bit unethical.

Unfortunately, it looks like even industry leaders haven’t shown much has changed. And worse still, this kind of desperate competition will always come at the expense of your sales leads.

 

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Getting Sales Leads from the 90s Kid

What do sharks and turtles have in common? Well, if you were once a kid in the 90s, you’d know that mutant versions of both were popular cartoon shows. (Them alongside hockey playing ducks and bike riding mice from outer space.)

 

So why the trip down this memory lane? The real question is: whose memory lane is this? The answer is millennials. It doesn’t take an MBA to know they are already taking up space in your offices, your conference rooms, and well on their way to occupying positions beyond the managerial suite.

 

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