Tag Archives: sales leads

Generating Sales Leads When Your Own Fans Sell You Short

Another popular marketing tactic that’s often blogged about is getting your own customers to market you instead of just your own marketing department. But while it’s true that referral marketing does help generate more B2B sales leads, there’s still a chance you’re being sold short by your own fans.

 

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B2B Appointment Setting Tips – Dealing With a Duggar

Whether you’re a fan of them or not, whether you’re religious or not, it’s hard to miss the financial chops of the Duggar family. These same financial chops though could literally chop your appointment setting efforts in half if you’re not prepared to deal with Duggar-style price wranglers.

 

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Sales Leads Are Obstructed by Political Paranoia

It’s said that empowering your prospect can win you rapport and generate more sales leads. But what’s the opposite of that? Can anything depower your customer’s buying decision and render your marketing attempts useless?

 

Paranoia and fear would certainly fit the bill. And in the work place, politics tend to be a major producer of both.

 

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How Offline Telemarketing Paints Makes a Realistic Combination With Online Lead Generation

You know what else is wrong with seeing telemarketing as obsolete? The extra baggage of assuming it’s also an unrealistic practice.

 

The truth though is this assumption is what’s unrealistic. People still uses phones. People still make calls in and out of office. In fact, people find it easier sometimes compared to writing an email or waiting for one as a reply.

 

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Do Different Appointment Setting Techniques Generate Different Appointments?

It’s only a matter of time before the business world has 100% embraced the multi-channel mindset (assuming it hasn’t already). But in case you still haven’t, you probably have several valid reasons. You don’t want to jump on the bandwagon. You care about the quality of the appointments generated in ways that you’re not accustomed to.

 

It does all take some getting used to and it’s perfectly natural when you think the risks aren’t worth taking. However, there is one assumption you might not want to hold on to: The idea that different appointment setting techniques generate different kinds of appointments.

 

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