Tag Archives: telemarketing

The Two Sides of Telemarketing (and Why They Matter)

One of the most popular icons associated with St. Patrick’s Day is the legendary leprechaun. But like many creatures of folklore, people have interpreted them in two ways. One is the typical old fairy dressed in green and the other is the same only he’s uglier and just downright evil.

 

Surprisingly, it’s not much different with a lot business industries and telemarketing is one of them.

 

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Using Outsourced Telemarketing Companies for Personal Invitations

Okay, maybe ‘personal’ is a bit of a stretch. Outsourcing telemarketers to send out your birthday invitations sounds like something out of the 50s.

 

By personal, it simply means the business connections and networks you’ve personally built up. You’re proud of the connections you worked so hard to make. Despite that, it can be harder to get in touch with everybody as that network grows bigger in size. What if you or your business wants to announce a new product? What if you’re attending a convention and want everyone to know?

 

This is where outsourcing normally comes in. There’s only so much ‘personal’ action you can take before you’re crushed under the weight.

 

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7 Year-End B2B Prospecting Tips for 2013

It’s the last month of Q4, and we’re almost down to the final two of the 52 weeks in the year. So, how’s your numbers coming along? If you think you’re about to miss your targets, stop wishing for an extra 25th hour in your day or an 8th day in your week. With proper time management and a few year-end appointment setting best practices, it’s not yet too late to make 2013 a great year for your marketing efforts.

 

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Two Halloween Tactics for Telemarketing

What does telemarketing have in common with wearing costumes? Better yet, what does it have in common wearing costumes that aren’t the typical set of vampires, werewolves, and Frankenstein freaks?

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Do Mobile Apps Appeal to a B2B Audience?

The rapid change of marketing is growing at a rate that cannot be ignored. In recent years, the general public has embraced the use of text messaging. In the advent of technology and internet, phones that were once used for simply texting and calling has now become a new window of communication and marketing.

 

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